Date of Publication: Mar 15, 2022

Author: Matt Weirich

Summary:

Having on-site teams lean on and use these consumer platforms for key business processes, like leasing and marketing, is a risky investment in something that may or may not be around in the long run.

Link to Full Reading:

https://www.forbes.com/sites/forbesbusinesscouncil/2022/03/15/meerkat-periscope-and-tiktok-a-look-at-why-real-estate-professionals-should-invest-in-enterprise-technologies/